Coming up with creative ideas for Instagram stories every day can be tough, but it doesn’t have to be. The key is to not overthink it. Yes, it’s great to have a strategy, but keeping things simple can still be engaging.
Check out these simple story ideas that allow your followers to get to know you better:
1. Get Ready with Me: Give followers a peek into your morning routine. Feel free to provide value through home buying or selling tips while getting ready.
2. Open House: Showcase an open house to draw in potential buyers. This also shows sellers what you have to offer as a Realtor.
3. Home Trends: What are people looking for? What décor is in style? Fill potential clients in on what’s popular right now!
4. Do/Don’t List: If someone is about to close on a new home, there are things they should and definitely SHOULD NOT do. Share your knowledge to make sure buyers are making closing day easy on themselves!
5. Fun Fact: Share a few facts about the real estate world, or even just something funny. The point is to get your face in front of the people whose business you want.
6. Take a Poll: This is a simple way to gauge people’s interest. For example, take a poll on when someone is thinking about buying. A) 3-6 months. B) 1-2 years. C) I’m happy where I am! Then, reach out to people based on their responses.
7. Spend the Day with Me: Take followers through a typical (or unusual) workday! Let them see how you spend your time and what they can expect if they choose you as their Realtor.
8. Share Posts: Say you see an interior designer redo a house and you love it. Why not share that? Not only does it give buyers inspiration, but it shows you supporting another person’s work. You may just end up getting a referral!
9. Do a Shout Out to Buyers: “Congrats on closing day, Katie and Jeff! Cheers to the years you’ll spend in your beautiful new home!” Post this to your story with a picture of your clients. Make sure you have permission from your clients beforehand!
10. Pets: People love animals, it’s a fact. Showcase your furry friends if you have them. It makes you relatable to potential clients.
Now that you know what to post…are you wondering how do you actually post it? With social media constantly evolving, it’s no surprise that things can get confusing.
Here are the steps to posting an Instagram story:
It’s really pretty simple! Just try it out. Pretty soon you’ll feel more comfortable sharing content with your followers.
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